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Special Areas

 = New for CHI2004



Design Expo


Jonathan Arnowitz
PeopleSoft, USA

Important Dates
Mentor Request Deadline:
21 July 2003
Submission Deadline:
12 January 2004 [5:00 PM (1700) PST]
Notice of Acceptance:
23 February 2004

Additional Information

Luke BallLuke Ball
Contact Us

Message from Luke and Jonathan, Co-Chairs
The Design Expo is a returning category for CHI2004, which provides a forum to present design case studies work to the broad CHI community with an explicit focus on the methodologies and final results of the design disciplines. The Design Case Studies format is based largely upon the DUX2003 submission format. Presentations will showcase designs and describe work from real design projects.

About the Design Expo

This will be the fourth installment/iteration of the Design Expo at CHI. This year's Design Expo formalizes the Design Case Study as a part of CHI, and establishes a designer/practitioner friendly form of paper submissions. The Design Expo welcomes case studies from any domain of HCI, including:
  • Web applications/interactive web sites
  • Software applications
  • Mobile device interfaces
  • Specialized applications (for example, installations, kiosks, CD-ROMs, and so on)
  • Games
  • Tangible interfaces
  • Embedded computing interfaces
  • Interactive data visualization
  • Pervasive computing environments
  • Virtual reality
  • Multi-channel applications
  • Interactive television

Submissions should show designs and/or implementations of solutions to design problems in the user experience of interactive systems (the user experience includes visual, interaction, information and business design issues). Authors of accepted submissions will demonstrate their designs to an audience at CHI2004, and have their worked published on the Conference CD-ROM as well as on-line at the ACM Digital Library. An important part of the experience is the exchangeof ideas among presenters and the audience.


Design Case Studies report on implemented designs that people have used. Case studies offer comprehensive and richly illustrated narratives of the challenges of creation, the processes used, and the results achieved (good or bad), including the impact on the user community, the organization, and technology. Design Case Studies provide evidence of the quality of the user’s experience and the degree to which the design achieved the organization's goals. Design Case Studies are 12-16 pages in length. Keep in mind that this is not a design competition; the focus of the Design Case Study is on sharing past experiences with the community and reflecting on successes and lessons learned. Accepted submissions will be chosen on the merit and contribution of the Design Case Study, not just on the quality of design that they describe.

Design Case Studies can cover the following aspects of a project: the actual practice-project execution, methods used, or research conducted for the project, as long as the criteria outlined below is followed. Design Case Studies that do not cover the submission guidelines will not be accepted.

How to Submit

What to Address in Your Submission

  1. Problem Statement
    Including industry, problem, and goals (business, market, users, technology), etc.
  2. Background

    a) Team members
    b) Project dates and duration
    c) History and context
  3. Challenge

    In real-world design pursuits, there are often constraints that make it impossible to follow ideal-path processes. Was there something in this project, a budgetary or time limitation, a technological constraint, a political challenge, a midstream change in priorities, etc., that would affect how the project was executed?
  4. Solution

    a) Process (methods, tools, procedures, influences), most notably:

    • What did you choose to do and why was this the most effective solution? In retrospect, were these choices effective?
    • What other best practices were considered but not used? Why were they not pursued?

    b) Solution details:

    • How did the design solution support project requirements?
    • How were end-constituents involved in the process?
    • What were the elements of the design strategy?
    • What is unique or convention-setting about the user experience(s)?
    • What were the constraints of the solution?
    • How was business and culture affected as a result?
    • What was the feedback -- the user response?
    • What was the impact on you and/or the end users?

    c) Results (measured against goals)

    • How did you measure success?
    • What was the impact on you and/or the end users?
    • What insights were gained ?
    • What is repeatable, and what would you do differently?
    • What are the next steps in the work, anticipated growth and development of the study's concepts?

  5. Illustrations of the solution(s) (e.g., screenshots and other illustrative images of design solutions) embedded in the above sections as appropriate.

  • Your submission must be in English.
  • Your submission should contain no proprietary or confidential material and should cite no proprietary or confidential publications; responsibility for permission to use video, audio or pictures of identifiable people or systems rests with you, not CHI2004.

Submission Format

Your Design Case Study is limited to sixteen pages, US letter size or A4, inclusive of all illustrations and citations. Sufficient illustrations are required to convey an actual design to the audience; web links or other supplementary material may complement but not replace in-line illustrations. Please submit supplementary material (for example, video, audio, interactive demos) as MPEG or QuickTime movies, Flash or Director Projectors, MP3 or AVI.

Use the Design Expo Submission Kit as a template for your submission.

Design Expo Design Case Studies are archived as full-color PDFs published on the CHI2004 CD-ROM, as well as in the ACM Digital Library. Please limit your submission to a final archive data size of 10MB.

Video Figures

Your submission may be accompanied by a short digital video figure up to two minutes in length, or an interactive illustration, no more than 30 MB final data size (please see the Guide to Successful Submissions: Video). Your submission must stand on its own without the video figure, as the video figure may not be available to everyone who reads the case study (video figures will be archived on the Conference CD). Acceptance of a case study does not guarantee acceptance of a video figure. Subject to the same data size limitation, you may alternatively submit an interactive illustration. Your interactive illustration must run cross-platform and require no additional software to be viewed (please, no .exe files). Appropriate formats include Microsoft Powerpoint Show, Macromedia Flash or Macromedia Director, QuickTime interactive movies, or any other self-contained format.

Please note that acceptance of your case study does not guarantee that your video figure will also be accepted.

CHI2004 requires that video figures accompanying a case study be submitted through the PCS system by the Design Expo Design Case Studies submission deadline, 12 January 2004, 5:00 PM (1700) PST.

Packaging Your Submission

Submission to the Design Expo is done through the conference submission system, PCS. Your paper submission must be a PDF file that you will upload via the web at Please be prepared to fill out the online submission cover sheet with the following information:

  • Submission title
  • All author names, affiliations, and country of residence
  • An abstract of 150 words or less
  • One primary keyword and three to seven secondary keywords
  • The paper’s intended audience
  • The disciplinary background and focus of the paper
  • A 30-word statement of the paper’s Contribution and Benefit

Confidentiality of Submissions

Confidentiality of submissions is maintained during the review process. All submitted materials for rejected papers will be kept confidential in perpetuity. All submitted materials for accepted papers will be kept confidential until the date of the conference, 24 April 2004. Submissions should contain no information or materials that will be proprietary or confidential at the time of publication, and should cite no publications that will be proprietary or confidential at the time of publication.

At the Conference

Authors will present their work in a scheduled session with other papers. Presentations of papers are 15 minutes long (a 10-minute talk with 5 minutes for questions). Presenters are encouraged to bring their own laptops for their presentation. CHI2004 will identify local vendors for on-site rental equipment at presenters' expense (details forthcoming) but due to budget constraints will not be able to provide computer support in every session. A digital projector (800x600 or better) will be provided for Macintosh or PC laptop projection.

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